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Fitzwilson and Seagren (2004a, June 18). Getting an IPG. ANA - ESOMAR. Retrieved May 04, 2024, from
https://ana.esomar.org/documents/getting-an-ipg
Alexander and Peiffer (2004a, June 18). Idolised advertising. ANA - ESOMAR. Retrieved May 04, 2024, from
https://ana.esomar.org/documents/idolised-advertising